In a picturesque hilly landscape in the town called Valašské Klobouky in the Zlín region, we can find a factory where the best shoes for children are made.
Since the very beginning, the basic motto in FARE has been the quality of our footwear and customer satisfaction. This philosophy has gradually led to the profiling of FARE brands as a concept symbolizing seriousness and reliability.
The main focus at FARE is on children's footwear. The highest attention has been paid to this program for a long time and it certainly is no coincidence that the FARE brand has gradually gained a dominant position on the Czech children's footwear market.

MgA. Jana Šůstková – Design
"We want the best for our children and healthy legs are the basis for the proper development of the child's musculoskeletal system. When developing shoes, we at FARE think of everything important and produce shoes that are loved both by young and older children”.
The FARE brand name itself originated from the initial letters of the words:
Fantasy, Attractiveness, Profitability, Elegance. These are concepts that inspire the company to produce new models and that constantly accompany it.
30 years of experience
Quality Czech production
Own development department
Leader in children's shoes
COMPANY HISTORY
The company FARE, spol. s r.o. was founded in 1991. At first it worked for Italian shoe companies and later, after reaching a certain professional level, the main customer was an Austrian company. With its uncompromising requirements for order and quality, it was the best teacher for FARE, spol. s r.o.
Meanwhile, however, in FARE, spol. s r.o. another program was created. At first it was a program of children's shoes and within a few months it was expanded to include men's shoes, later to girls 'and boys' shoes.
The company focused on the development and production of children's walking shoes in year-round, summer and winter designs.
In 2018, the company introduced a collection of barefoot footwear for children and adults, which is a great success at home and abroad.
At present, the company invests significantly in its development, especially in automation, digitization and new technologies.
Awards
FARE holds a number of awards and prizes for outstanding design, quality and innovation.
We would like to present some of them to you in this way:
GRAND PRIX LEDERMODE Bratislava 2007
Excellent product of the year 2006
GRAND PRIX LEDERMODE Bratislava 2007 - Janka girls' shoes
GRAND PRIX LEDERMODE Bratislava 2007 - Collection of children's shoes
TOP DESIGN AWARD 2006
TOP DESIGN AWARD 2007
TOP INNOVATION AWARD 2006
TOP INNOVATION AWARD 2008
TOP QUALITY AWARD 2007
TOP MODEL AWARD 2002
Honorable mention Intershoe - Golden Hoof 2005